Selling to the Public Sector from the NZ owned Digital and Technology perspective

How is it that New Zealand tech companies can sell to the public sector? What is their experience like? How could it be improved? What are the challenges? How does it match up with the UK experience?

NZRise members have recently been enthusiastically discussing “10 of my secrets on how to sell to the UK Public Sector” by Mary McKenna, a Tech Entrepreneur and Investor from Ireland.

The article resonates strongly with New Zealand owned Digital and Technology businesses as the advice could be equally be written from a NZ owned SME’s perspective. Mary starts with a question we often ask ourselves

“Why do I even want to sell my products or services into the public sector”?

The short answer is because they are the largest local procurer of digital services and products. NZ companies have few other chances to prove their worth in this country. As a monopoly buyer and governor of our economic conditions the Public Sector has a strong role to play in supporting our fast growing Digital and Technology industry.

Read the full article here

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